RMHC
2016 Season of Giving
Digital Campaign
INSIGHT: Giving heartfelt gifts feels priceless.
THE BEST GIFT YOU COULD GIVE
When you reach out and give to RMHC, you’re giving something that is far more precious than a mere donation. Your gift means when a child wakes, his mom can be there to hold his hand. Dad can be there to give his little girl a good-night hug. Brothers and sisters can be nearby and tease, play and do the things brothers and sisters do. Which is mostly just making a sick child feel loved. Invaluable gifts. A smile. A hand. A kiss. They are gifts you can help give. And transform how a child experiences what’s happening to them.
Phased Banner Ad Campaign
![](https://cdn.myportfolio.com/a4ede5fb-36b9-4c43-a4cb-eb9b4dc2c2d8/f17e0262-7c32-4d17-b890-24aacd92a724_rw_1920.jpg?h=6ad4824f0ec7e942ef3b46f2880dd55f)
Facebook and Other Social Media
![](https://cdn.myportfolio.com/a4ede5fb-36b9-4c43-a4cb-eb9b4dc2c2d8/a7bea346-b057-44e2-8098-6089c08d784d_rw_1920.jpg?h=b3f417f1d68ae37e8da0f642e534170b)
![](https://cdn.myportfolio.com/a4ede5fb-36b9-4c43-a4cb-eb9b4dc2c2d8/ac668fdf-5168-48fd-a871-450ab7247d10_rw_1920.jpg?h=603e4ffa99316b21066dc97df171ade6)
Welcome Emails
![](https://cdn.myportfolio.com/a4ede5fb-36b9-4c43-a4cb-eb9b4dc2c2d8/935d2f94-59c7-4f9c-bb01-c905c816f110_rw_600.jpg?h=62dbe4378201b0999140ec31ca1e4f65)
![](https://cdn.myportfolio.com/a4ede5fb-36b9-4c43-a4cb-eb9b4dc2c2d8/3e57ac73-09e5-41ce-a934-55b4c67a4973_rw_600.jpg?h=06a5cf44e98673b1760d339a778d88cb)
Short Video Moments posted to multiple social media.
Donation Boxes
![](https://cdn.myportfolio.com/a4ede5fb-36b9-4c43-a4cb-eb9b4dc2c2d8/144926e0-53cb-4977-914a-d4765f1d7939_rw_1920.jpg?h=85175948b2a8f5cea722d4e5b9dae9de)
30 Second Thank You Spot
Diane Andreoni Associates, Agency
Melinda Roenisch, Creative Director (Copy)
Melissa Voetberg, Creative Director (Design)